Sell Value, Not Price: Advanced Strategies for Value-Based Selling

Simplifying Value Selling: Move beyond benefits & sell measurable value

Selling Value: How to Win More Deals at Higher Prices

Value-Added Selling, Fourth Edition: How to Sell More Profitably, Confidently, and Professionally by Competing on Value―Not Price (MARKETING/SALES/ADV & PROMO)

Sell Value