What is Social Network Analysis?Author(s): John Scott\nFormat: Paperback\nPublisher: Bloomsbury Publishing PLC, United Kingdom\nImprint: Bloomsbury Publishing PLC\nISBN-13: 9781849668170, 978-1849668170\nSynopsis\nThis book is available as open access through the Bloomsbury Open Access programme and is available on [url]\n\nThis book introduces the non-specialist reader to the principal ideas, nature and purpose of social network analysis. Social networks operate on many levels, from families up to the level of nations, and play a critical role in determining the way problems are solved, organizations are run, and the degree to which individuals achieve their goals. Social network theory maps these relationships between individual actors. Though relatively new on the scene it has become hugely influential across the social sciences.\n\nAssuming no prior knowledge of quantitative sociology, this book presents the key ideas in context through examples and illustrations. Using a struc.