SWITCH TO SMART LIGHTING - Get started with smart lighting today; simply screw in your new energy efficient bulb, download the award-winning Hue app, then start controlling and customising your lighting as you wish CREATE AMBIANCE WITH COLOUR - Mood lighting with millions of colours and a packed library of preset light scenes designed by Hue’s lighting experts—with special holiday scenes and the option to create your own! DIM EASILY - Adjustyour smart bulb from full brightness all the way down to 2% using the Hue app to achieve the right level of lighting for whatever you’re doing, whether you’re reading on the sofa or unwinding before bed CONTROL WITH YOUR VOICE - Connect to your preferred home assistant and control your interior lighting effortlessly with voice commands—compatible with Alexa, Google Assistant, and Apple Home UNLOCK MORE FEATURES - Add a Hue Bridge and other Hue products to expand your setup to include home security features and ambient lighting for content syncing to achieve an immersive entertainment experience