FRESHNESS POWERED BY ULTRAFREEZE: Colgate Max White Sparkle Diamonds Toothpaste delivers a 10x longer-lasting* cooling sensation versus regular fluoride toothpaste for a long-lasting fresh-breath feeling SHINES ENAMEL SURFACE: Looking for a brighter smile? This fluoride toothpaste shines the enamel surface to help reveal smoother, whiter-looking teeth with every brush INSTANT FRESHNESS WITH SPEARMINT FLAVOUR: Enjoy an instant burst of freshness and a refreshing spearmint flavour that leaves your mouth feeling clean and your breath feeling fresh EVERYDAY ORAL CARE: Suitable for daily use, this fluoride toothpaste helps freshen breath and supports a healthy smile while giving you the confidence to take on your day WHAT'S IN THE BOX: 1 x Colgate Max White Sparkle Diamonds Toothpaste, 75ml. Pair with Colgate Purple Serum, a Colgate toothbrush and mouthwash for a complete whitening routine