QUALITÀ ROSSA: You know it by its colour: red, like the Italian passion for coffee; Qualità Rossa is the pleasure of fine coffee for you to enjoy at any moment of the day BLEND: Lavazza's Qualità Rossa coffee beans consists of a fine Arabica and Robusta blend from South America, Africa and Southeast Asia INTENSITY: The medium roasting and the 5/10 intensity give a rich taste to this golden cream coffee with a warm colour LAVAZZA: Lavazza Group operates in every sector of the coffee industry, offering products of superior quality, obtained through a sustainable model based on innovation, passion and expertise