BRIGHT-EYED BRAZILIAN GROUND COFFEE: This single origin ground coffee is sourced from carefully selected Brazilian farms where high elevation growing conditions help develop smooth flavour and balanced character. Specialty Coffee Association Q-graded with scores above 82.5, each cup delivers a smooth and vibrant profile with tasting notes of sweet almond and milk chocolate. SPECIALTY GRADE COFFEE GROUNDS: Crafted from 100% Arabica ground coffee beans, these coffee grounds are carefully roasted and ground to preserve aroma and flavour. This ground coffee medium roast offers a smooth, balanced cup with gentle sweetness, making it a reliable choice for everyday brewing. VERSATILE GRIND FOR MULTIPLE BREW METHODS: Designed for flexibility, this ground coffee works well as ground coffee for cafetiere, ground coffee for espresso machines, and ground coffee for filter machines. The grind consistency also suits V60, AeroPress, and other manual brewers for consistent extraction. SMOOTH MEDIUM ROAST BALANCE: This medium roast ground coffee delivers a clean, well-rounded cup with gentle sweetness and a smooth finish. Whether used as coffee for cafetiere or filter brewing, it maintains a balanced and easy-to-drink character across different methods. Includes 200g bag per pack, it offers a convenient size for maintaining freshness in your daily coffee routine. CERTIFIED B CORP & CARBON NEGATIVE: TrueStart coffee is responsibly produced as part of a certified B Corp brand with a carbon-negative footprint. Made with carefully sourced coffee that is mycotoxin free and naturally rich in antioxidants, every cup supports ethical sourcing and environmental responsibility.