Professional-Grade Speed & Performance – Capture without limits with up to 210MB/s read and 180MB/s write speeds. Ideal for RAW photos, rapid bursts, time-lapse and flawless 4K UHD recording. Over 50 Million Cards Sold – Proven performance with dependable speed and consistent reliability for all your memory and storage needs. Flawless 4K UHD & Burst Capture – Shoot weddings, wildlife, sports or commercial projects with smooth, uninterrupted performance and zero dropped frames. Shoot Without Limits – High write speeds reduce buffer times, so you can keep shooting continuous bursts without waiting for your camera to catch up. Extended Recording Capacity – U3 and V30 rated for hours of video, time-lapses and event coverage without interruption. Accelerated Workflow – Transfer up to 10GB in under a minute for faster offloading, editing and sharing. Optimal read and write speeds only possible with recommended card reader [ASIN] Optimised for Pro Cameras – Seamless compatibility with leading DSLRs, mirrorless and camcorders from Canon, Nikon, Sony, Panasonic and more. Rugged Durability – Shockproof, waterproof, temperature-proof and X-ray safe to keep your footage protected in the studio, on location or during transport. UK-Based Customer Support – Confidence and peace of mind with trusted local support.