WHAT IS AQUAFRESH MILK TEETH TOOTHPASTE: It is a kids toothpaste that is specially designed by dental experts for babies and toddlers from the age of 0-2 years. It’s low abrasive formula provides gentle cleaning for baby teeth. Its age-appropriate fluoride level helps strengthen the enamel while providing cavity protection. WHY CHOOSE: Aquafresh Milk Teeth is a kids toothpaste that is specially designed by dental experts for children to provide protection whilst being gentle on vulnerable enamel. NATURALLY DERIVED INGREDIENTS: Aquafresh Milk Teeth toothpaste now comes with 0% artificial flavours and sweeteners, and is made with 95% naturally derived ingredients, making it an excellent choice to provide gentle care and cavity protection. It is sugar free* and Vegan friendly**. *Limit sugary snacks between meals and brush twice daily. **does not contain any animal or animal derived products. HOW DOES IT WORK: Aquafresh Milk Teeth toothpaste is a clinically proven kids toothpaste, with an age-appropriate fluoride level that delivers active fluoride to teeth to help keep them strong, and helps to protect against attacks by everyday sugar acids for up to 24hours*. *Follow a healthy diet and brush twice daily with a fluoride toothpaste. Level of protection may decrease between brushing. WHO IS IT FOR: It's a toothpaste for babies 0-2 years with at least one erupted tooth. Everyday sugar acids can cause tooth decay and cavities, and because the enamel on milk teeth is more vulnerable to acid attacks, they need extra care. Aquafresh Milk Teeth Kids toothpaste is gentle on your baby’s teeth and has a baby-friendly mild mint flavour which makes it a perfect choice for your toddler.