NATURAL CALENDULA - famous for its soothing, healing properties and a much-valued natural anti-inflammatory and antibacterial, helps soothe sensitive gums and keeps them in top condition HOMEOPATHIC & SLS Free - peppermint-free for users of homeopathic medicines FLUORIDE FREE & NATURALLY FLAVOURED - fresh-tasting fennel formula with natural ingredients SUPPORTS GUM HEALTH & REDUCES PLAQUE - the fine chalk base gives a creamy consistency for gentle but efficient cleaning VEGAN FRIENDLY - the product contains no animal products or derivatives of animal products and none were involved in the relevant production processes