The Spirit of New Orleans In 1874, founder and legendary southerner M.W. Heron created the first batch of his genuine smooth-drinking whiskey, blended with his very own fruits and spices This original recipe is fitting for a whiskey that is still deeply rooted in the local flavour and vibrant soul of one of the most unforgettable places in the world - New Orleans. Where there's a party on every street, a story behind every door and a mischievous smile inviting you to be a part of it all Southern Comfort has a complex, sweet and spicy flavour profile creating a uniquely smooth and delicious drink unlike any other – enjoy a Southern Berry Sour this holiday