Smooth Blend: The award winning aqua-activated sponge grows to about twice its size when wet, and absorbs minimal product so your blush lands on your complexion and not your sponge. bounce and blend the soft sponge to a smooth finish. Makeup Sponge: The beauty.blusher cheeky is the perfect partner for any cream or powder blush. the large rounded surface area of the sponge ensures a quick application, while the contoured tip offers precision. perfect for anyone on the go. High Quality: The beauty.blusher cheeky sponge is safe to use on your skin with non-toxic, water-soluble dyes. beautyblender sponges can last up to 6 months based on use and are cruelty free, vegan, and made in the usa. Flawless Look: The cheeky sponge leaves you looking fresh and flawless similar to any professional-styling contouring, highlighting and concealing tool leaving a streak free application. Color: This cheeky sponge comes in a juicy pink grapefruit. your sponge may shed dye the first few times—like a pair of jeans. but once you squeeze the water out the dye is removed as well. the dye will not transfer from the sponge onto your skin.